Sam Richter
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Sam Richter
Key Topics:
  • Sales
  • Internet
  • Social Network/Media
  • Internet Marketing
  • Business Growth
  • Personal Branding
  • Business Relationships
  • Bio Info:
    The Internet has RADICALLY CHANGED the way that people buy and sell. Buyers have more information than ever, and they don't have time to waste in data gathering meetings. Yet while buying behavior has changed, people still sell pretty much the same way they have for the past 50 years. THAT'S CRAZY!!!

    If your sales and marketing teams aren't taking advantage of social networks like Facebook, LinkedIn, Twitter and others as intelligence gathering tools; if you're not using the secret search tricks that Google and other websites provide to learn more about prospects, clients, and competitors - THEN YOU'RE MISSING OUT ON BIG TIME BUSINESS.

    Considered one of THE world's foremost Sales Intelligence thought leaders, Sam Richter takes something everyone intuitively knows - Knowledge Is Power! - and turns it into reality. Every sales training program and book teaches the value of knowing what's important to the other person and connecting on a personal level. But no one tells you HOW to do it. Until now!

    Through real-world examples, humor, success stories (and some failures), and via his unique interactive and fast-paced manner, Sam will guide you through the world of online information, how to find it and how to apply it to build meaningful prospect and client relationships. His programs will WOW! you and your attendees, and he's guaranteed to be one of the most high-content, take-home-value presenters your organization has ever had.

    What Sam teaches is RELEVANCE ACCELERATION -- how to tell your company's story in a manner that your buyer cares about and wants to hear. Sam's completely customized programs will shock you, sometimes scare you, and always provide you new and innovative ways to find new prospects, connect with people, and build powerful and meaningful business relationships.

    Sam Richter is an internationally recognized expert on sales, marketing, and leadership. His award-winning experience includes building innovative technology, sales, and marketing programs for start-up companies and some of the world's most famous brands.

    Sam has been featured in thousands of television and radio programs, national and online publications, and he presents his customized Know More! keynote and training programs to audiences around the globe. He is the author of the best-selling and award-winning book, Take the Cold Out of Cold Calling, considered the preeminent publication on finding information online and using it for sales success.

    Sam is founder and CEO of SBR Worldwide/Know More! He recently was named one of the Top 25 Most Influential People in Sales by InsideView. He has won numerous regional, national and international marketing awards including Best of Show and Gold Awards, Webby Awards, and a Gold Award at the International Film Festival. He's also won a Retail Vision Award and a Codie Award – the "Oscars" of the software industry – for Best E-commerce Software. Sam is a member of the Business Journal's "Forty Under 40" list honoring the top Minnesota business leaders under the age of forty. He also was a finalist for Inc. Magazine's Entrepreneur of the Year and he's one of the more highly recommended persons on LinkedIn.

    Sam received his B.A. from the University of Minnesota School of Journalism and Mass Communication and was twice named Scholastic All-American while also a four-year player and a letter winner on the University of Minnesota varsity football team.

    Sam lives in Minnetonka, Minnesota with his wife and two children, serves on the board of a number of for-profit companies, and volunteers his time to numerous non-profit organizations.

    Sam Richter's sales training, keynote presentations, sales improvement workshops, and online reputation programs will amaze you, shock you, entertain you, and provide you the highest amount of take-home value of any presentation you've ever attended.

    Following are sample Sam Richter program descriptions. Each program can range in length from one-hour keynote to a full day professional sales training program. Note that every one of Sam's Know More! presentations is customized for each audience.

    Know More! Selling
    Know more than you ever thought you could (or should) about your prospects, clients, and competition.

    ​​Business and sales is all about personal relationships. When you know more about your prospects and clients, you're better able to relate on a personal level, build more meaningful connections, identify triggering events, tailor offerings, and ensure relevancy. Most important, studies show that when you practices Sales Intelligence, you'll win two times more business! In this dynamic presentation, you will discover…
    • Web search secrets that you never thought possible for finding leads, creating lists, uncovering opportunities, and understanding decision makers.
    • ​Tips and tricks for using social networks and "hidden" websites as sales and competitive "intelligence agents."
    • ​How to use information to make a big-time impression with any prospect, and build deeper relationships with any client.
    This interactive presentation has a huge "WOW" factor—you will be shocked at what you don't know (but soon will). All attendees also receive complimentary access to the Know More! Center and Downloadable Toolbar, making it easy and fun to practice what you will learn.

    Sam's Know More! Selling programs teaching the inside secrets of finding information online and using it for business success have been customized for the following topics:

    Know More! Prospecting
    For sales professionals but with a greater focus on creating prospect lead lists that meet specific criteria, and then a process for quickly finding information on the identified prospects to ensure relevancy during sales calls.

    Know More! Relationships
    For account management professionals and executives who want to learn how to find information to help build deeper, more meaningful prospect and client relationships.

    Know More! Referrals
    For persons who generate a majority of their business via referrals (e.g., financial advisors) with a focus on using web resources to identify best prospects and converting them to clients.

    Know More! Marketing
    For marketing and creative professionals who want to learn how to find information for more personalized and relevant communications.

    Know More! Fundraising
    For non-profit development executives who want to learn the inside secrets on finding and securing potential donors and grant opportunities.

    Know More! Business Planning
    For executives who want to learn how to effectively find information including competitive data for better business and strategic planning.

    Know More! Job Interviews
    For those in career transition who want to learn how to ensure relevancy during a job interview, and how to make an incredible impression.

    Know More! Reputations
    Your Personal Brand can Make or Break Your Business Brand

    In today's instant communication and social networking world, it's easy to share opinions and others can share the same about you. Unfortunately, what you and others post online, text, and even email is not limited to private networks and friend groups. Rather, there's a good chance that what you say online and what is said about you and your company is searchable, and archived, FOREVER! In "Know More! Reputations" you will learn…
    • ​What is a "personal brand," why you already have one, how to enhance it, and how personal brands dramatically impact your company brand and reputation.
    • The dangers of sharing too much information, what can happen if you're not careful, and how to respond if you don't like what someone shares about you or your company.​
    • ​​​​​Inside secrets on how to manage your online presence and Google rankings (for non-technical people) so when people search for information on you, that you control what they find..
     This thought provoking and entertaining program will provide you very practical ideas you can immediately implement to improve your brand, and your personal and business reputation.

    (Motivational Keynote Presentation - Non-Sales Related)
    And Other Rules for a Purpose Driven Life

    Does it ever seem like work is all-consuming and that your priorities are out of whack? Are you sometimes on edge with how you deal with others, or feel disappointed when family, colleagues, and friends don't meet your expectations? In these challenging times, it's easy to get frustrated and worry over things where you have no control. It doesn't have to be that way.

    In "Think/Thank" you'll learn some easy-to-implement ideas that will help you put purpose and meaning back into your work, and your life. Unlike other motivational programs that ask you to make major changes, "Think/Thank" will show how simply re-framing your thoughts and implementing some practical tips can make a dramatic difference in how you view your world, and how you treat others. In addition, the concepts you learn can be shared with colleagues and even clients, helping them put into perspective what's important.

    These thought-provoking ideas told through humorous and poignant stories of success and failure will inspire you, and make an immediate impact in your professional and personal performance.

    Fee Info (subject to change)
    Travels From:
    Minnetonka, Minnesota
  • Know More! Selling
  • Know More! Prospecting
  • Know More! Relationships
  • Know More! Referrals
  • Know More! Marketing
  • Know More! Fundraising
  • Know More! Business Planning
  • Know More! Job Interviews
  • Know More! Reputations
  • Think/Thank
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